OMD Taiwan appoints GroupM alumnus Jason Chen as general manager | News | Campaign Asia

OMD has welcomed again Jason Chen as basic supervisor for its Taiwan workplace. Chen, who beforehand held key roles throughout the organisation, will report on to Kelly Huang, CEO of Omnicom Media Group Taiwan.

Chen rejoins the OMG community from GroupM the place he was head of funding and partnership. After leaving OMG in 2018, he additionally had stints at Ainotam, Dentsu and D.Vibe Digital. He replaces Yamei Chang, who left the company in 2023.

In his present position, Chen’s mandate is evident: to guide the crew in leveraging worldwide assets, cutting-edge expertise, and analytical instruments. His focus will likely be on enhancing OMD’s market place and fostering expertise progress. Moreover, he goals to develop approaches that align with the company’s branding.

“Jason’s demonstrated experience in consumer administration, enterprise operations, and digital technique presents a major benefit for OMD in Taiwan, particularly as we capitalise on rising alternatives to discover new potentialities for our purchasers,” mentioned Charlotte Lee, chief government of OMD Asia Pacific. 

“His recruitment aligns with our ambition to speed up progress by digital management, enterprise transformation, and a linked tradition.”